Makes large categories feel comprehensive and easy to navigate.
Can overwhelm users if categories are too broad.
Category Size Bias explores how individuals' decisions and perceptions are influenced by underlying psychological mechanisms. Research on this bias has revealed its role in everyday behaviours and decision-making processes. Studies often involve experiments where participants' reactions are observed to determine the bias's impact. This understanding helps designers and marketers craft more effective, user-centric experiences.
The results indicate that category size bias significantly influences decision-making by altering perception, recall, or emotional response. These findings provide valuable insights into cognitive behaviour, informing design strategies.
1.
Group related items to highlight significance.
2.
Avoid overwhelming users with large categories.
3.
Emphasise quality over quantity in product displays.
