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Choose the depth that fits the work you need to do today.

The UXologist brings together practical, evidence-aware behavioural psychology: concise learning guides, reviewed interface examples and an explainable Decision Lab.

For junior designers and product managers building confidence, practitioners who need evidence and limitations, and teams reviewing a product decision without a behavioural specialist present.

Plans at a glance

Start with the access that helps you now.

Free

Explore the library and try Decision Lab.

£0

For learning the essentials, exploring the library and trying one structured product brief.

  • All 105 Ingredient summaries
  • Selected full Ingredient guides and Case Studies
  • 12 complete UI Examples
  • One Decision Lab brief
  • Bookmarks
Create a free account — £0

Practitioner

Complete library and ongoing decision work.

Monthly

£5.99 per month

For flexible month-to-month access.

Annual

£59.99 per year

About £5.00 per month, billed yearly. Save £11.89 over 12 monthly payments.

Paid Checkout is currently available to billing addresses in Australia, Canada, the United Kingdom and the United States.

For people who need the complete learning library, all reviewed examples and case studies, and repeated Decision Lab work.

  • All Ingredient guides
  • All Case Studies
  • All 176 UI Examples
  • Unlimited Decision Lab briefs
  • Decision Lab history, exports and bookmarks

Compare by the work

What each plan helps you do.

Learn a principle

Free Read all 105 Ingredient summaries and selected full guides.

Practitioner Read every Ingredient guide.

See it applied

Free Explore selected Case Studies and 12 complete UI Examples.

Practitioner Explore every Case Study and all 176 UI Examples.

Work through a product decision

Free Create one Decision Lab brief.

Practitioner Create unlimited Decision Lab briefs.

Save, revisit and export work

Free Use bookmarks.

Practitioner Use bookmarks, revisit Decision Lab history and export Decision Lab work.

How it fits together

Learn a principle, see it in context, then work through a decision.

Ingredients
Plain-language guides to behavioural principles, with evidence and limitations.
UI Examples
Reviewed interface screens you can browse to see patterns in context.
Case Studies
Longer walkthroughs showing how behavioural principles can be considered in a product journey.
Decision Lab
A guided way to work through a product decision using deterministic, explainable library recommendations.
History
Your saved record of previous Decision Lab briefs.
Exports
A way to take your Decision Lab work out of the product for use elsewhere.

Evidence and trust

Guidance, not a guaranteed outcome.

The UXologist uses reviewed sources to support its behavioural content and includes limitations alongside practical guidance. Decision Lab uses deterministic, explainable matching: it shows why recommendations are relevant, the evidence to consider and ways to test them. It does not present a recommendation as a guaranteed outcome.

Explore Ingredients Privacy Terms

After you subscribe

Your access is confirmed by the server.

  1. Complete Checkout.
  2. Return to The UXologist while we verify your subscription.
  3. Access Practitioner features when the server confirms your subscription.

Payment takes place through Stripe Checkout.

FAQs

A few useful details.

What is included in Free?

Free includes all 105 Ingredient summaries, selected full guides and Case Studies, 12 complete UI Examples, one Decision Lab brief and bookmarks.

What does Practitioner add?

Practitioner includes every Ingredient guide and Case Study, all 176 UI Examples, and unlimited Decision Lab briefs with history and exports.

Is the annual plan charged monthly or yearly?

Yearly. The annual charge is £59.99 per year. That is equivalent to about £5.00 per month and saves £11.89 compared with 12 monthly payments.

What happens after I subscribe?

After Checkout, The UXologist verifies your subscription. Practitioner access is shown after the server confirms it.

How is payment handled?

Payment takes place through Stripe Checkout.