Guides · Start with the product question
Practical psychology for real design decisions.
Begin with what you are trying to understand. Each guide connects the decision to relevant evidence, examples and limitations without pretending that psychology guarantees an outcome.
Three useful starting points
Choose the question closest to your work.
These routes serve different needs: planning a journey, checking an evidence claim, or learning from a complete product example.
- 01 · Decision guide
How can onboarding reduce uncertainty without manufacturing pressure?
Onboarding psychology
Work through expectations, access, preferences, progress and first value with evidence limits beside every design question.Follow the onboarding map - 02 · Evidence guide
What does behavioural research actually support in an interface?
UX psychology evidence map
Compare direct interface relevance, adjacent evidence and limited transfer in a transparent reviewed cut.Explore the evidence map - 03 · Applied guide
How do real products use psychology across a complete journey?
Product psychology case studies
Trace screen-level observations, interpretations, evidence boundaries and questions to test across real product journeys.Browse the case studies
Explore the source material
Go deeper without losing the decision.
- 01 · IngredientWhich behavioural principle could help explain the problem?Browse IngredientsSearch by behaviour, product outcome or interface problem, with evidence and limitations kept visible.Explore
- 02 · UI exampleWhat does this design choice look like in a real interface?Explore UI examplesInspect public screen examples without treating a screenshot as evidence of an outcome.Explore
- 03 · GuideWhere can I deepen the underlying product and design thinking?Use the reading shelfFind reviewed books by the question or practice they can help you explore.Explore